Remember that first and foremost, a non-profit organization is a business. You may be applying to the agency because of the cute puppies on its publicity materials, but their job is stay in the black. That means they have to take in more money than they spend on their mission. Your potential job is undoubtedly related to that: generating publicity, executing successful events, donor relations, etc.

Most, if not all, non-profits answer to a board of directors—much like a private-sector company answers to its stockholders. Sure, the work you do at a non-profit is generally more altruistic than most other companies, but the bottom line is the same: you have to produce results for your organization to continue its work.

So what does this mean for your resume? It’s essential that you include examples of how you’ve produced results in the past. Your results-driven experience may only include the time you helped the PTA raise $500 through candy sales, but pointing out the results you achieved—“By focusing the kids on specific goals, I helped them increase their totals over the previous year by nearly 15 percent”—makes it relevant.

Other tips for putting together a top-notch resume for a non-profit organization:

[read more here]

Knowing the key elements of successful copywriting is essential when you first begin to write sales copy. The difference between good and bad copy is simply the number of conversions it creates or actions it drives. Once you have mastered the basic principles of good copy you can begin to work on developing your own style and structure, and testing various copywriting formulas that work for you.

Believe in Your Product

In order to sell a product successfully you need to be passionate about it yourself. If you don’t believe in the value of the product yourself, how are you going to convince somebody else to buy it? Get as much information as you can about the product and, if appropriate, test it yourself. The preparation work you put in will shine through your copy, and increase your conversion rate.

Promote the Benefits of Your Product

[Read More Here]